Consumer Confidence Up ... Kind Of

MediaPost (Mar 7 2012) Marketing Overall

1. Consumers are spending somewhat more, but that is tempered by a stubborn sense among consumers that the economy is better, but still chronically ill. Discover's U.S. Spending Monitor says consumer confidence grew last month, as it did in January, driven by a more optimistic outlook for the economy and personal finances. The daily poll consumer confidence poll, which tracks 8,200 consumers, jumped 4.4 points from the previous month to 94.9. The firm also posted a 10-percentage-point increase in t (Read Full Article)

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