Would you rather read paragraphs of text or look at a graphic that conveys all the information you need to know? Personally - I’d choose the latter.
Our eyes are naturally drawn to images, they are more intriguing, attractive and, of course, more fun to share. As a whole, people remember 80% of what they see, 20% of what they read, and only 10% of what they hear. Why not include your content in that 80%? Enter: Infographics.
Infographics have become one of the best tools for creating shareable content. Every business wants to go viral and, at the same time every business is competing against the tsunami of available online content. How do you make your content stand out? How do you get people to share what you’ve created? One way is by cutting to the chase with an infographic.
If we look to science, visuals are processed 60,000 times faster in the brain than text. Google searches for the term ‘infographics’ have grown more than 800% in the past several years. For those trying to garner media attention, 73% of journalists say they would rather report on press releases that contain images. Below is an example ...